~Law Firm Marketing - How to Expand Your Law Practice Without Seeing More Clients<

Over the years, many lawyers have contacted me for help with strategies and tactics for expanding their law firms. I have written a amount of articles for this topic. These writings appear in The Nation's Law Journal, Legal Economics, The Newest York State Bar Journal, The Brand New Jersey Law Journal, The Pennsylvania Lawyer and The Underside Line. I have also lectured a number of bar associations and for the Nj Institute For Continuing Legal Education.

I have assisted large and small law offices with public relations campaign, television commercials, web site, yellow page ads and direct mail programs. Many of those efforts have been quite successful, generating 1000s of dollars and many new business for your law firms.

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Practicing law will get to get pretty tiring and draining. Demanding clients, increased competition, inefficient bureaucracies, an abundance of paper work and office politics can change a great deal of attorneys off on the practice of law. Some lawyers who I talk with are burnt out and they are looking for strategies for increasing their revenue without seeing more clients.

Law Firm Marketing - How to Expand Your Law Practice Without Seeing More Clients

Because I have been a practicing psychotherapist for a lot more than twenty years, I understand specifically what are the lawyers are talking about. Once your hours are filled up, you begin to require a look for strategies, ideas, tactics and business plans which will allow you to increase your revenues without taking on new clients.

Some years ago, I discovered that I could generate substantial amounts of income by developing informational products. Now, I have a very catalog of books, videos, manuals and cd programs which give a passive type of income. These items have generated almost millions of dollars in sales so far.

Some with the books are distributed by one with the four publishing companies I have worked with. These books can be purchased with the major retailers now. Others merchandise is sold directly by me. I have a very few products for attorneys and I have group of self-help products for athletes, students and to the general public. One of my videos would have been a best seller for that Behavioral Science Book Club.

Selling they enhances your income and your image. It also provides additional cash flow when your practice goes through its normal cyclical valleys.

If that suits you writing, communicating and public speaking, you can create plenty of helpful and successful books, manuals, cd's and videos. You will give some these to clients and perspective clients as gifts.

New technology makes it all to easy to produce they quickly and inexpensively where there is really a significant profit margin in the marketing and selling of informational items.

People can pay substantial sums of greenbacks for the information as well as your expertise. Real estate attorneys, divorce attorneys, corporate lawyers, personal injury lawyers, immigration attorneys, patent lawyers and criminal lawyers can all easily develop products which will inform the public, enhance their image and convey additional revenue for practice.

While people think it is actually difficult to create these products, it can be really quite simple. Because I did a lots of writing within the years, I allow us several simple formulas for creating, marketing and selling these products. Most ones sell for around one hundred dollars. So, a lot of sales means a hundred thousand dollars in increased revenue each year.



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